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The Alternative Hair Show is moving to a new venue!

Tony Rizzo, founder of Alternative Hair, and Jayne Lewis-Orr, Executive Director of Salon International, have announced, for the first time in its 37 year history, the Alternative Hair Show will take place at Salon International, ExCeL London. The ICC Auditorium seats 3,800 persons and brings to Salon International some of the best global artistic teams for a truly international, inspiring and entertaining evening.

Executive Director of Salon International, Jayne Lewis-Orr says: “It is wonderful to be able to bring the Alternative Hair Show to Salon International. We are honoured to support Tony Rizzo and Fighting Leukaemia and acknowledge the wonderful work done, not just by the medical staff, but the many helpers and, of course, the hairdressing teams and industry sponsors that make this enduring event a success each year. Salon International is at the heart of hairdressing globally with the leading brands on the show floor and the best creative talents performing on the many stages. The Alternative Hair Show is the perfect addition to this inspirational event.”

Alternative Hair is a wonderful event continually celebrating and demonstrating the artistry of global hairdressing and is generously supported by the incredible artistic teams, industry sponsors, and global trade press.

Alternative Hair Founder, Tony Rizzo says: “I am thrilled we are bringing Alternative Hair to Salon International. Location wise this makes sense for a lot of the attendees who want to visit Salon International during the day and often stay in hotels in the area. We are also adding a global aspect to the weekend, with our international artistic teams and high number of international entries in the Visionary Award. A new venue is inspirational and exciting for us all.”

Since its inception, Alternative Hair has raised over £12 Million through Tony and Maggie’s charity: Fighting Leukaemia, helping support valuable research projects and the scientists working to find a cure for blood cancers; the doctors and nurses treating patients in hospitals in the UK and abroad; and the provision of support programmes for families of children suffering from Leukaemia. Over the years as well as its annual London show, the Alternative Hair Show has taken place in Italy, Austria, Russia, Korea and the USA. There are current funding projects with dedicated research programmes taking place at Great Ormond Street Hospital in London, as well as much needed support with local charities in Ethiopia and the Cameroon - where knowledge, treatment and care lies far behind the UK.

Alternative Hair Global President, Anthony Mascolo says:“This is a really great move! We’ll be at the centre of everything happening over the weekend, but will also add a new dimension to Salon International. I’m excited the Visionary Award, which I introduced to the event, will once again be included in the programme. This has become a popular ‘show within the show’ and is a way to give new international talent a platform to show their creativity. Change is good and I think this will definitely be a good move.”

The 2019 Alternative Hair Show takes place on Sunday October 6th at 6.30pm.
With its international line-up, the show promises to be an evening of excitement, entertainment and inspiration.

The Artistic Teams appearing in this year’s show are:
Anne Veck – UK
Carlo Bay - Italy
Dmitry Vinokurov – Russia
Ken Zhou – China
Rudy Mostarda – Italy
Klaus Peter Ochs – Germany
Laszlo Hajas – Hungary
Marc Antoni – UK
Mikel Luzea – Spain
Saco – UK
Sanrizz – UK
Sassoon – UK
Tigi Creative Team – UK
Toni & Guy - UK

For more press information, please contact Hannah at LWPR on 01858 419668 or email

Facebook: Alternative Hair Show
Instagram: @alternativehairshow
Twitter: @AltHairOrg

Salon International
5th – 7th October 2019, ExCeL London


Tickets on sale now for Indola's Smart Street Style Show 2019

Calling all solo stylists, student hairdressers and street style creatives

On 10th June 2019, Global Ambassadors, Andy Smith and Paddy McDougall will be presenting their latest Smart Street Style Collections at Alan Howard in Stockport, with ticket available to buy now.
The duo, who regularly travel the world seeking out inspiration from the pavement catwalks of Dubai, Barcelona, New York and Milan, will be bringing their work to the Alan Howard auditorium, for a one-off show designed especially for the solo stylist, hair student and street style hairdresser.

Each look from the Spring/Summer collections will be shown live on stage, step-by-step, enabling hairdressers to see first-hand how to recreate them - from the colouring techniques used, through to the cutting practices employed and how to finish with the perfect styling tips.

Commenting on the forthcoming show, Andy said,“Each season we create a collection which pulls together the hottest, newest and most standout trends from across the globe. We work with trend spotters and fashion bloggers to help us pinpoint the looks, before we translate them into designs for the everyday stylist.
“Through this show we want to inspire the solo stylist, hair student or smaller salons into discovering Indola and understanding how these looks will work for their clients. The show promises to be one of inspiration and real, useful advice which will help the stylist make the most of their time and client’s own style.”


Why Indola?
Indola is famed for supporting the solo stylists. With a streamlined range that works harder and smarter than any other, hairdressers can create hundreds of fresh looks from just a handful of Indola products. They are simply smarter and all available from Alan Howard wholesalers.“I love Indola because they really cater for their stylists, especially solo stylists. It’s so refreshing for a brand to care not only about the client but the artist too.” Stef Finnegan, hair stylist, Dundee

Event: Indola Presents Smart Street Style Collection 2019 – with Andy Smith and Paddy McDougall
Time: 5pm – 7pm
Date: Monday 10th June 2019.
Address: Alan Howard, Unit 2 S. Park Business Park, Hamilton Road, Stockport, SK1 2AE

Tickets £25(+VAT) – Price includes show entry and a new XpressColor Trial Kit worth £20 - where you can experience colour up to three times faster, saving you time and money!

For media enquires contact Georgie Willock at LWPR on or call 01858 419 668

Trevor Sorbie Win Cut & Style Award at L’Oréal Professionnel Style & Colour Trophy

After finishing 1st place in the UK L’Oréal Colour Trophy 2018, Mai Ha (Director) and Emma Beveridge (Senior Technician & Stylist) from Trevor Sorbie Manchester, have done it again and won the award for ‘Cut & Style’ at the International version of the competition.

Competing against 32 countries, the ceremony consisted of a live presentation in front of a 2,000 strong audience and was assessed by industry experts. Emma says: “We had the best time in Paris taking part in the International Style & Colour Trophy and so pleased to have won the Cut & Style award. Congratulations to all the winners, especially to our Irish friends, Brown Sugar, who came 3rd overall. We can’t wait to celebrate with the TS team back home!” As ambassadors for L’Oréal, the team at Trevor Sorbie are thrilled to have won the international version of the colour trophy and continue to grow talent from within all their salons across the UK and internationally. Monica Teodoro, General Manager of L’Oréal Professionnel says: "We are absolutely thrilled for the Trevor Sorbie Manchester team to have been named winners of the L’Oréal Colour Trophy ‘Cut and Style Award’ at the global 2019 L’Oréal Colour Trophy competition.

Representing the UK as one of the 32 competing countries, this is an enormous achievement after being judged by an esteemed panel of internationally renowned hairdressers.
Both Emma and Mai are truly representative of some of the most exciting talent we have within the UK industry. Their winning look perfectly embodies Emma’s skill for creating strong fashion-forward colours and Mai’s aptitude for styling art-inspired images. A huge congratulations to them both on behalf of everyone at L’Oréal Professionnel.” Looking forward to the 2019 UK L’Oréal Colour Trophy, the Trevor Sorbie team has 4 entries through to the regional awards for this year, with entries from the Manchester, Bristol and Covent Garden salons.

For more information, please contact:
Bex Ohta, Communications Manager

Instagram @trevorsorbie
Facebook /trevorsorbie

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