Warren Holmes Styles Hair for DAISY LOWE Campaign

International Creative Director, at Nicky Clarke, Warren Holmes is a stylist in demand. His reputation as an award winning session stylist has seen him style the hair for BBC’s The Voice judge Danny O’Donoghue, and most recently Daisy Lowe.

As the new face for an international campaign, that exclusively launched in the July issue of Vanity Fair, Stephen Webster called on Warren Holmes to style the hair for his current muse, Daisy Lowe. Inspired by various eras Warren created a vision of contemporary style fused with iconic looks from previous decades.

“Daisy has wicked style. She knows how to work it and is like a modern day Bridgette Bardot. She’s fierce and knows what she likes. We worked together to create a range of styles for the campaign.”

The images have also graced the pages of US Vogue and W Magazine.

“The feeling of the shoot was very dark, ‘death of the bride’ I had in my mind instantly when I looked through all the references. Stephen was very clear about what he wanted, we could go dark and be dangerous, but it still had to have an element of glamour to it but he encouraged me to change Daisy’s look almost to the point where people would do a double take ‘is that Daisy Lowe’.

The photographer is a real artist, we shot it in his studio actually, lots of props, nothing ‘fashion’ about it, just how I like it.

I wanted to channel a real burlesque feeling through Daisy’s Hair, she has beautiful dark shiny hair, but despite my best efforts to change her look, the eye can’t deviate away from what Daisy actually is, quite Rocky, seductive and young”