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TONI&GUY bring Style to the city of Birmingham


Kelly Osbourne with the stylists
The ultimate fashion accessory - fabulous hair - is something that has become synonymous with TONI&GUY. With a reputation as industry leaders, their fashion-led, cutting edge style is exactly what made them the obvious choice as 'Official Haircare Sponsors' of the first ever 'Style in the City' which took place in Birmingham during 3 - 6 April 2008.

The event saw TONI&GUY creating the ultimate hair trends for the high-octane Catwalk Show which was hosted by none other than local girl, Kelly Osbourne. The backstage hair team, consisting of stylists from regional salons including Birmingham, Coventry, Wolverhampton, Solihull, Merryhill, Sutton Coldfield, Walsall, Stafford and Rugby to name a few, showcased a host of glamorous yet edgy styles.






In addition to single handedly generating fresh new hair trends over at the show, TONI&GUY also had a presence within the 'Oasis'; a little area of indulgence where visitors could gain advice and tips on how to achieve their very own catwalk worthy styles! Salon experts were on hand to offer guests a 'Personal Style Plan' session, which was guaranteed to relieve style-ruts and equip them with the tools to keep their hair in tip-top condition.

Photos of the busy backstage preparations for the show.

Mark Phillpot, Salon Director at TONI&GUY Birmingham, 'So many fashion focused events rarely take place outside of London so for Birmingham to host 'Style in the City' was a complete thrill! We hope that people enjoyed the 'fresh off the catwalk trends' as much as we enjoyed creating them - Bring on 2009 now!'

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